Photo shoot

This is just a polaroid of one of the shots we took this week.  I’ve been working with the same photographer, the very talented Graeme Mitchell for almost 4 years and he’s been bugging me (nearly harassing, if we’re going to be perfectly honest) to shoot an all black & white lookbook.  While it wasn’t possible before, due to commercial constraints, I decided that I’m going to do this collection exactly how I want to do it, no holds barred.  The result of that is a look book shot entirely without models and very little focus on the clothing.  But I love it!

The plan is to turn this into a limited edition postcard book that can be used as a promotional tool (and sent out as pretty postcards).  The images turned out a little dark and foreboding, which might be a reflection of our combined personality, who knows!  All I know is I love them all and I hope everyone who gets a copy loves them too.